eBay-Basics-Course

eBay search engine will search exactly what you enter your keywoods. When creating your titles, don't allow any misspellings, because if you do, you wil be left out of all searches for the item you are listing.

On the other hands, it's smart to consider misspellings that average buyer might make. Purposely includes those in your title along with the correct spellings,and you will scoop up more buyers than your less savvy competitors.

For example, if you are selling a Canon camera, include "Cannon" in the title. You know it's wrong, but search engine will still pop up your listing for the customer who just happened to make a mistake.

Another example is model number, if you are listing Sony "STR-55", you may add in "STR55" in order to get more buyers who may type it as "STR55".

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# posted by benkhoo @ 5:31 AM